Daniela Barbosa
Daniela Barbosa is business development manager for the Dow Jones Enterprise Media Group,
where she is responsible for the Dow Jones Client Solutions business semantic and taxonomy
management tool, Synaptica. Ms. Barbosa works with large corporations in deploying
information strategies through various parts of the enterprise, including helping them develop
and manage their corporate vocabularies. Connecting business information with vocabulary
management solutions, Ms. Barbosa is responsible for delivering end-to-end solutions that help
organizations add structure and value to existing information assets and connect users to the
information they need, when and where they need it.
An avid social media fan and contributor, Ms. Barbosa has participated in various speaking engagements and written on the topic of information delivery in the enterprise. She continually uses social media tools and processes to engage with customers and prospects, and she often shares the results of her research work. Most recently, she published an eBook on hybrid approaches to folksonomies and taxonomies in the enterprise. Some of her thoughts on various topics around information delivery can be found on her blog unstruc... chitchating about information delivery.